I have to put on my bragging hat for a minute and tell
you all about an amazing experience I recently
had with a company I had lost ALL faith in.
Please bear with me…I’m not the best at writing long stories.
You’ll get the idea.
As you know, I have been a die hard Cricut fan going
by Cricut Chick on FB since 2010…
I own almost all of the Cricut products and have
purchased over 300 cartridges.
Those of you that follow me know I thought Cricut was the BEST!
At least until they started on a downward spiral with so many
product issues and pretty much nonexistent
and rude customer service.
Once that happened, I was done with them.
Washed my hands of them and moved on to another machine!
Well, I decided to give Cricut another chance with the new Explore…
You can imagine how disappointed I was when I opened my box, plugged it in and started to cut.
The machine had this awful grinding sound. So, I posted a
video of it to a Cricut group to see if it was just me. I thought…”typical Cricut”… right???
WRONG! I decided to go straight to the Head Honcho and Pmd Ashish Arora the CEO of Cricut.
I started off by saying, “I don’t expect you to answer me”
why would he...right?
WRONG again! Surprise, Surprise! Not only did Ashish answer my PM
within minutes, but proceeded to CALL me on a SUNDAY.
It didn't stop there.
He also conferences in the head of the Quality department, Siva Tharmarajah because my issue was so unusual and was a huge concern since they had not heard of this problem before.
Two Head guys of Cricut spending an hour of their personal time on the phone with me on a Sunday!??? Unheard of!
They jumped into action and sent numerous emails
about the problem to
many others on the Cricut team and also sent
emails to their factory to get
to the bottom of this. I also found out that Ashish already saw my video that I posted in one of the groups and had already forwarded the problem on to his dream team to address
even before I messaged him.
They had me send my machine to them so they could personally look at it to see what the problem was.
They FED EXed me a new machine the next day but not before testing it to make sure it was not defective. All I can say is that they went above and beyond all of my expectations! I have told numerous people of my experience and all of them were just as amazed that they went to this extent to address my issue!
The worse part about this, but also the best part about this is that it wasn't even a Cricut issue.
Talk about wanting to crawl into a hole!
It was determined that the issue was my own. Yes, my own… I was so embarrassed! Let’s just say…
Always use the cords that come with the new machine. Do Not use old cords from a previous Cricut.
Not once did Ashish or his team make me feel bad about this. We all took something away.
What did I get out of this experience? I once again trust in and believe in the Cricut product and am convinced the incredible people who are running the show are truly dedicated to listening, helping and bringing us the best product and the best experience possible.
What did Cricut get out of this experience? They got me once again trusting in and believing in the Cricut product and me being convinced the incredible people who are running the show are truly dedicated to listening, helping and bringing us the best product and the best experience possible.
See, we are really in it for the same reasons and its working. Cricut is finally back to the company and product that we knew and grew to love! And, one by one I think they are going to win us all back J
If you were one of the crafters who gave up on Cricut the way I did when it was bad, consider giving them another chance. Ashish is an amazing business man and has put together a dream team who all have the same attitude and vision for the direction of the company. Step aside competitors, Cricut is back!